Life's Easy Again
We make your life easier with outstanding transition support
Steve Dowden
We strive to make our reps’ lives easier by delivering a great service experience, the tools and resources to grow their business, and the technology they need to operate
– Steve Dowden, President & CEO, INVEST

Our Story

INVEST Financial Corporation, based in Tampa, Florida, was established in 1982. INVEST has retained its leadership position by providing full-service brokerage and collateral services to help financial institutions, financial advisors and their clients attain their financial goals. In doing so, INVEST has developed the infrastructure and dedicated staff needed to offer advisors an opportunity to grow their business.

Over the past 30 years, more than one-half million people have turned to INVEST’s investment professionals for advice and assistance in achieving their financial objectives.

At INVEST, we stress a financial planning approach and offer a full array of investment products and services to help clients plan for a more secure future.

INVEST offers retirement plan solutions to meet the needs of corporations, partnerships and sole proprietors, as well as individual investors.

At INVEST, we enable our investment professionals to offer products, services and a level of expertise that is practically unmatched in the industry.

INVEST is a subsidiary of National Planning Holdings (NPH), a broker-dealer holding company. National Planning Holdings (NPH) is an affiliate of Jackson National Life, one of the largest life insurance companies in the U.S. JNL is a subsidiary of Prudential plc (NYSE: PUK), the largest insurer in the United Kingdom as well as one of the 10 largest in the world, with operations in Europe, the United States and Asia (not affiliated with Prudential Insurance Company of America.) As part of NPH, INVEST is one of the strongest and best-equipped independent brokerage firms in the country.

Industry Pioneer

Our reps and program managers describe our service excellence.

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Founded in 1982, INVEST has built a solid reputation in the financial industry – a reputation for great people, technology and commitment to providing financial advisors the essential tools and products needed to service their clients effectively. We have remained strong over the years while achieving profitable, compliant growth for our representatives and their clients.

Benefits at a Glance

Included in your monthly affiliation fee:

  • Errors & Omissions (E&O) Insurance with
    Prior Acts Coverage
  • Access to Streetscape® or NETX360®
  • Electronic Order Entry & Electronic Signature
  • Technology and Online Research
  • Technology Help Desk
  • Morningstar Fund Analytics
  • Morningstar Annuity Intelligence Reports
  • Annuity Nexus
  • Continuing Education
  • Bond Center
  • Financial Planning Resource Center
  • Advisor Dashboard: Integrated Technology Platform
  • Retirement Plans Resource Center
  • AdvisorPath – Practice Management Platform
  • Comprehensive Sales Support
  • Mutual Funds Resource Center
  • Marketing Solutions
  • Education and Training
  • Insurance Resource Center
  • Relationship Management
  • Investment Advisory Resource Center
  • Trading Desk (including client use)
  • Due Diligence Resource Center

At INVEST Financial Corporation, we value the trust you have placed in us and take our responsibilities to you very seriously.

Advisor Testimonies

Hear what our representatives are saying about INVEST...

“INVEST is the best in the industry. I can pick up the phone and whoever I call, speak to someone immediately, including the president, Steve Dowden.” – Eric M., Sarasota, FL

Chris D.
Danny M.
Making Life Easier
From Our Reps
Retirement Planning Support
From Our Reps
Financial Planning
Paul R.
Service Excellence
From Our Reps

Contact us to learn more about joining INVEST.

For additional information, please visit FINRA BrokerCheck